This matchmaking app only lets men earning ₹50 lakh join
are you ready to tie the knot?
Happy Tuesday, guys!
If your weekend involved dodging nosy aunties and swiping endlessly on apps that promise love but deliver meh vibes, we’ve got news.
This week, let’s talk about a bold new matchmaking platform that’s turning the tables on Indian matrimony: Knot.dating.
📌 Why Knot.dating stands out?
In an era dominated by swipe fatigue and endless profile filters, Knot.dating takes a bold new direction.
Sign up here 👉 https://knot.dating/ Launched publicly in June & July 2025, after an invite-only beta that began March 31, it’s positioning itself as India’s first AI-powered matchmaking platform for those truly ready to tie the knot.
But here's the big twist: only men earning ₹50 lakh or more per year are allowed to join, while there’s no income cap for women.
This controversial filter has sparked buzz, but it’s not just about money, insists Co‑founder and CEO Jasveer Singh.
“It’s about ambition,” he says: “50 L is a line in the sand, it tells you something about who someone is, how they think, and where they're headed.”
📌 And what about security?
Every user gets 100% background verification via face and Government ID checks.
Plus, each member is assigned a personal relationship manager or matchmaking advisor to guide them through sensitive or complex matchmaking decisions.
This human‑assisted touch is what gives the platform depth beyond AI alone.
📌 Here’s how the platform actually works
Knot.dating doesn’t rely on swiped checkboxes or elaborate forms.
Instead, users just talk to the AI about their personality, feelings, communication style, and emotional depth. In a matter of minutes, the system learns your nuances and suggests highly compatible matches.
It’s a merging of technology and empathy: conversational AI does the initial understanding, while match managers bring human judgment into the matchmaking process, a hybrid model built to cut the noise and focus on intent rather than just superficial metrics.
📌 BTW, who’s using it?
Targeted at India's top 1% of professionals, Knot.dating is backed by heavyweight investors like 3one4 Capital, Vijay Shekhar Sharma, Ritesh Agarwal, Kunal Shah, Ashneer Grover, among others.
The platform raised around USD 3.2 million in its prior avatar as Hood, before pivoting to matchmaking.
Early users praise its zero‑spam onboarding, clean design, and truly personal matchmaking experience.
📌 Also, an important reminder from the founder
“It’s not about the money – it’s about ambition,” says Jasveer Singh, co‑founder & CEO.
“As the name suggests, it’s not a dating app; it’s for people who are tired of dating & ready to tie the knot.”
So, that’s it for today. If you enjoyed this edition, subscribe to hear from us every day!
See ya 👋
